PRINT PROJECTS
M. ROOSEVELT
Designs for M. Roosevelt's album "The Hum" on vinyl record. Using art by Sarah King (cover), I created several options for a record jacket and liner notes, as well as graphics for use on social media. I also created complementary designs for "New Rule," the first single.
CASAMIGOS HOLIDAY CASE BIN
Holiday case bin design created for in-store displays. The layout features vibrant lifestyle photography and a generous use of our signature teal to enhance brand recognition and draw the customer’s eye.
CASAMIGOS VAP PACKAGING
Packaging design for Casamigos VAPs (Value Added Packs), including Blanco, Reposado, and Añejo. Each design was crafted to stand out on shelves and attract attention with bold, brand-forward visuals. The back of each box features signature cocktail recipes to inspire consumers and highlight the versatility of the tequila.
SURULUNA "ADOPTABLES"
These were inspired by baseball cards and feature photos, stats, and a short description about a dog available for adoption through Suruluna. They can be brought to adoption events and handed out to families who are interested in a particular dog. They were designed using the colors featured on Suruluna's website, as well as a streamlined version of their logo. These cards aim to ease some of the chaos of adoption events, as well as provide a memorable way for potential pet owners to learn more about each dog's unique personality and make an informed decision when adding to their family.
DIGITAL PROJECTS
WILDLIFE ACTION TEAM
As a member of Citizen Climate Lobby's Wildlife Action Team, I immediately volunteered to revitalize their newsletters and social media graphics when the opportunity arose. My goal was to create compelling graphics that could be updated with new information each month. For the newsletter, I paired a bold but playful sans serif with a readable yet expressive serif font. I created
a custom pattern for the header to reinforce the team's wildlife focus and organized the information into a grid to create a clean yet adaptable layout. For the social media graphic, I focused on eye-catching photography with bold text and pops of CCL's signature colors.
CASAMIGOS DIGITAL & SOCIAL ASSETS
From promoting events to advertising our products, Casamigos utilizes digital and social media platforms to reach consumers and fans of the brand. I provided assets designed to feature in these online spaces.
THE BARDIAN ONLINE
The Bardian is Bard's alumni/ae magazine and is primarily offered in print form. The digital version is offered on ISSUU, but the Alumni Office wanted to give the Bardian a more permanent home online, and in a way that would encourage community engagement. I conceptualized layouts for the primary pages, and began building the site using Wordpress software.